Growth and Relevance

This pillar aligns with VSCS priorities 1, 2, 3, 4

Priorities & Strategies

REALISTIC PROJECTIONS

  • Provide sound enrollment projections supported by historical and future trends data.
  • Expand enrollment through comprehensive enrollment strategies including:
    • Expansion of geographic recruitment areas
    • Encouragement/empowerment of alumni, faculty, staff, and students
    • Increase first-year enrollments through an increased presence in high schools, technical centers, and within communication to parents & counselors
    • Increase transfer enrollments by expanding articulation agreements, pathways, and on-site delivery

MARKET RESEARCH & TRENDS DRIVE DECISIONS

  • Utilize common data set, CIRP, and other primary research.
  • Utilize census, labor statistics, and other secondary research.

EXPANDED INTERNATIONAL RECRUITMENT

  • Focus on international schools with an English curriculum.
  • Engage in Blue Chip recruitment trips twice each year.
  • Increase scholarship opportunities and utilize athletics recruitment.

DIVERSITY & INCLUSION INITIATIVES

  • Increase graduate, online, non-traditional, minority, and dual enrollment through a number of new initiatives including awareness campaigns, academy development, scholarships and grants, and increased course/credential offerings.

IMPROVED RETENTION, PERSISTENCE, AND GRADUATION RATES

  • Provide student support services including:
    • Appointment of a Director of Retention
    • Outreach to current students via Castleton Support Team
    • Dispense “completion scholarships” to needy upper-class students
    • Expand other scholarship and grant programs
  • Implement the “Think Thirty/15-to-finish” campaign.
  • Pay close attention to activities and co-curricular options when developing degree maps.